{"id":132,"date":"2026-10-31T12:31:21","date_gmt":"2026-10-31T03:31:21","guid":{"rendered":"https:\/\/brandagent.jp\/en_blog\/amazon-japan-brand-registry-trademark\/"},"modified":"2026-11-02T16:34:09","modified_gmt":"2026-11-02T07:34:09","slug":"amazon-japan-brand-registry-trademark","status":"publish","type":"post","link":"https:\/\/brandagent.jp\/en_blog\/amazon-japan-brand-registry-trademark\/","title":{"rendered":"Amazon Brand Registry in Japan: Getting the Japanese Trademark You Need"},"content":{"rendered":"<p><span style=\"font-size: 120%;\">&#8220;We sell on Amazon.co.jp, and someone keeps hijacking our listings.&#8221; &#8220;Our trademark is registered in China \/ the US \u2014 can we use it for Brand Registry in Japan?&#8221;<\/span><\/p>\n<p><span style=\"font-size: 120%;\">For Amazon Japan, Brand Registry is generally based on a trademark issued by the trademark office of the country where the store is located \u2014 in other words, a <strong>Japanese trademark from the Japan Patent Office (JPO)<\/strong>. In this article, Japanese Patent Attorney Toru Kano of BrandAgent explains what overseas sellers need to know to get a Japanese trademark that actually works for Brand Registry.<\/span><\/p>\n<p><span style=\"font-size: 120%;\">*Amazon&#8217;s requirements change from time to time. The information below reflects Amazon&#8217;s published guidance as of October 2026 \u2014 always check Amazon&#8217;s latest requirements in Seller Central before you apply.<\/span><\/p>\n<div class=\"st-mybox st-mybox-class\" style=\"margin: 18px 0; padding: 16px; border: 2px solid #e5e7eb; border-radius: 10px; background: #fafafa;\">\n<p><span style=\"font-size: 120%;\"><strong>What you will learn<\/strong><\/span><\/p>\n<ul style=\"margin: 10px 0 0 18px;\">\n<li><span style=\"font-size: 120%;\">What Brand Registry gives you on Amazon.co.jp<\/span><\/li>\n<li><span style=\"font-size: 120%;\">The kind of trademark Amazon looks for<\/span><\/li>\n<li><span style=\"font-size: 120%;\">Three points to avoid a failed trademark<\/span><\/li>\n<li><span style=\"font-size: 120%;\">Application steps and common errors<\/span><\/li>\n<li><span style=\"font-size: 120%;\">Cost and the fastest route for overseas sellers<\/span><\/li>\n<\/ul>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large\" src=\"https:\/\/brandagent.jp\/blog\/wp-content\/uploads\/2022\/02\/amazon-1024x927.png\" alt=\"\" width=\"920\" height=\"833\" \/><\/p>\n<h2><span style=\"font-size: 120%;\">Before you start: three blind spots in a do-it-yourself search<\/span><\/h2>\n<p><span style=\"font-size: 120%;\">Many sellers check the Japanese trademark database (J-PlatPat), find no identical mark and assume they are safe. But a &#8220;no hits&#8221; result does not guarantee registration in Japan:<\/span><\/p>\n<ul>\n<li><span style=\"font-size: 120%;\"><strong>Same pronunciation:<\/strong> marks spelled differently but pronounced the same in Japanese (katakana reading) can be judged similar.<\/span><\/li>\n<li><span style=\"font-size: 120%;\"><strong>Only one class:<\/strong> filing in one class can leave the same name open to others in related classes.<\/span><\/li>\n<li><span style=\"font-size: 120%;\"><strong>Goods wording:<\/strong> descriptions accepted at home are sometimes rejected as unclear by the JPO, which has its own practice for wording goods and services.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-size: 120%;\">1. What Brand Registry gives you<\/span><\/h2>\n<ul>\n<li><span style=\"font-size: 120%;\">Easier reporting of counterfeits and listing hijackers<\/span><\/li>\n<li><span style=\"font-size: 120%;\">More control over your product detail pages<\/span><\/li>\n<li><span style=\"font-size: 120%;\">Access to brand tools such as Sponsored Brands ads and a Brand Store<\/span><\/li>\n<li><span style=\"font-size: 120%;\">In some cases, an exemption from the product code (JAN\/GTIN) requirement<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: 120%;\">For cross-border sellers, the first point is usually the most important: without Brand Registry, removing a hijacker from your listing in Japan can be slow and difficult.<\/span><\/p>\n<h2><span style=\"font-size: 120%;\">2. The key is the trademark: what Amazon looks for<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large\" src=\"https:\/\/brandagent.jp\/blog\/wp-content\/uploads\/2021\/09\/to-register-257986_1280-1024x662.jpg\" alt=\"\" width=\"920\" height=\"662\" \/><\/p>\n<p><span style=\"font-size: 120%;\">According to Amazon&#8217;s published guidance (check the latest version before applying):<\/span><\/p>\n<div class=\"st-mybox  has-title st-mybox-class\" style=\"background:#f1f8e9;border-color:#a5d6a7;border-width:2px;border-radius:5px;margin: 25px 0 25px 0;\"><p class=\"st-mybox-title\" style=\"color:#4caf50;font-weight:bold;text-shadow: #fff 3px 0px 0px, #fff 2.83487px 0.981584px 0px, #fff 2.35766px 1.85511px 0px, #fff 1.62091px 2.52441px 0px, #fff 0.705713px 2.91581px 0px, #fff -0.287171px 2.98622px 0px, #fff -1.24844px 2.72789px 0px, #fff -2.07227px 2.16926px 0px, #fff -2.66798px 1.37182px 0px, #fff -2.96998px 0.42336px 0px, #fff -2.94502px -0.571704px 0px, #fff -2.59586px -1.50383px 0px, #fff -1.96093px -2.27041px 0px, #fff -1.11013px -2.78704px 0px, #fff -0.137119px -2.99686px 0px, #fff 0.850987px -2.87677px 0px, #fff 1.74541px -2.43999px 0px, #fff 2.44769px -1.73459px 0px, #fff 2.88051px -0.838246px 0px;\"><i class=\"fa fa-check-circle st-css-no\" aria-hidden=\"true\"><\/i>Trademark requirements (as published by Amazon)<\/p><div class=\"st-in-mybox\">\n<ul style=\"list-style-type: disc;\">\n<li><span style=\"font-size: 120%;\">A registered trademark \u2014 or, in some cases, a pending application \u2014 issued by the trademark office of the country where the Amazon store is located (for Amazon.co.jp, the JPO)<\/span><\/li>\n<li><span style=\"font-size: 120%;\">A word mark, or an image mark that contains words, letters or numbers<\/span><\/li>\n<li><span style=\"font-size: 120%;\">The text of the mark must match the brand name you register<\/span><\/li>\n<li><span style=\"font-size: 120%;\">You must be the trademark owner (an agent can be added as a user by the owner)<\/span><\/li>\n<li><span style=\"font-size: 120%;\">The brand name or logo must be permanently affixed to the products or packaging<\/span><\/li>\n<\/ul>\n<\/div><\/div>\n<p><span style=\"font-size: 120%;\">This means that a Chinese, Korean or US registration alone is generally not enough for Amazon.co.jp. You need a Japanese trademark, filed in the same name as the seller account&#8217;s brand owner.<\/span><\/p>\n<h2><span style=\"font-size: 120%;\">3. Three points to avoid a failed trademark<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large\" src=\"https:\/\/brandagent.jp\/blog\/wp-content\/uploads\/2021\/09\/audit-3929140_1920-1-1024x594.jpg\" alt=\"\" width=\"920\" height=\"594\" \/><\/p>\n<h3><span style=\"font-size: 120%;\">Point 1: Make sure the brand name appears on the product or packaging<\/span><\/h3>\n<p><span style=\"font-size: 120%;\">Amazon asks for photos showing the brand on the product or packaging. The name on the goods must be the same as the trademark \u2014 a different spelling or a sticker that can be peeled off may cause problems.<\/span><\/p>\n<h3><span style=\"font-size: 120%;\">Point 2: Avoid figure-only marks<\/span><\/h3>\n<p><span style=\"font-size: 120%;\">A logo with no letters cannot be matched to a brand name, so it is generally not accepted. If you file a logo, it should contain the brand name in text.<\/span><\/p>\n<h3><span style=\"font-size: 120%;\">Point 3: If unsure, start with a word mark<\/span><\/h3>\n<p><span style=\"font-size: 120%;\">A word mark (standard characters) protects the name regardless of font or design, and matching it to your brand name is straightforward. For most sellers, a word mark is the safest first filing; a logo mark can be added later.<\/span><\/p>\n<h2><span style=\"font-size: 120%;\">4. Brand Registry application steps<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large\" src=\"https:\/\/brandagent.jp\/blog\/wp-content\/uploads\/2020\/11\/shop-g6837124c4_1280-1024x682.jpg\" alt=\"\" width=\"920\" height=\"613\" \/><\/p>\n<ul>\n<li><span style=\"font-size: 120%;\">Log in to Amazon Brand Registry with your Seller Central account<\/span><\/li>\n<li><span style=\"font-size: 120%;\">Choose to enroll a new brand<\/span><\/li>\n<li><span style=\"font-size: 120%;\">Enter the brand name, the trademark office (JPO) and the registration or application number<\/span><\/li>\n<li><span style=\"font-size: 120%;\">Upload product and packaging photos and select product categories<\/span><\/li>\n<li><span style=\"font-size: 120%;\">Complete verification (Amazon may contact the trademark&#8217;s representative of record)<\/span><\/li>\n<\/ul>\n<div class=\"st-mybox  has-title st-mybox-class\" style=\"background:#ffebee;border-color:#ef9a9a;border-width:2px;border-radius:5px;margin: 25px 0 25px 0;\"><p class=\"st-mybox-title\" style=\"color:#ef5350;font-weight:bold;text-shadow: #fff 3px 0px 0px, #fff 2.83487px 0.981584px 0px, #fff 2.35766px 1.85511px 0px, #fff 1.62091px 2.52441px 0px, #fff 0.705713px 2.91581px 0px, #fff -0.287171px 2.98622px 0px, #fff -1.24844px 2.72789px 0px, #fff -2.07227px 2.16926px 0px, #fff -2.66798px 1.37182px 0px, #fff -2.96998px 0.42336px 0px, #fff -2.94502px -0.571704px 0px, #fff -2.59586px -1.50383px 0px, #fff -1.96093px -2.27041px 0px, #fff -1.11013px -2.78704px 0px, #fff -0.137119px -2.99686px 0px, #fff 0.850987px -2.87677px 0px, #fff 1.74541px -2.43999px 0px, #fff 2.44769px -1.73459px 0px, #fff 2.88051px -0.838246px 0px;\"><i class=\"fa fa-check-circle st-css-no\" aria-hidden=\"true\"><\/i>Common errors<\/p><div class=\"st-in-mybox\">\n<ul>\n<li><span style=\"font-size: 120%;\">Confusing the application number (e.g. 2026-123456) with the registration number (7-digit number)<\/span><\/li>\n<li><span style=\"font-size: 120%;\">The brand name in Seller Central spelled differently from the trademark<\/span><\/li>\n<li><span style=\"font-size: 120%;\">The trademark filed in the name of a different company (e.g. a factory or a former partner) than the seller account<\/span><\/li>\n<\/ul>\n<\/div><\/div>\n<p><span style=\"font-size: 120%;\">Because your Japanese attorney is the representative of record at the JPO, Amazon&#8217;s verification request may reach us. At BrandAgent we forward it to you promptly.<\/span><\/p>\n<h2><span style=\"font-size: 120%;\">5. Cost of a Japanese trademark<\/span><\/h2>\n<p><span style=\"font-size: 120%;\">An applicant without an address in Japan must file through a Japanese patent attorney, so the cost consists of official JPO fees and attorney fees.<\/span><\/p>\n<table style=\"border-collapse: collapse; width: 100%;\" border=\"1\">\n<thead>\n<tr style=\"background-color: #f5f5f5;\">\n<th style=\"padding: 8px; text-align: left;\"><span style=\"font-size: 120%;\">1 class<\/span><\/th>\n<th style=\"padding: 8px; text-align: center;\"><span style=\"font-size: 120%;\">Official fees<\/span><\/th>\n<th style=\"padding: 8px; text-align: center;\"><span style=\"font-size: 120%;\">BrandAgent fees<\/span><\/th>\n<th style=\"padding: 8px; text-align: center;\"><span style=\"font-size: 120%;\">Total (JPY)<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td style=\"padding: 8px;\"><span style=\"font-size: 120%;\">Filing<\/span><\/td>\n<td style=\"padding: 8px; text-align: center;\"><span style=\"font-size: 120%;\">12,000<\/span><\/td>\n<td style=\"padding: 8px; text-align: center;\"><span style=\"font-size: 120%;\">25,000<\/span><\/td>\n<td style=\"padding: 8px; text-align: center;\"><span style=\"font-size: 120%;\">37,000<\/span><\/td>\n<\/tr>\n<tr>\n<td style=\"padding: 8px;\"><span style=\"font-size: 120%;\">Registration (5 years)<\/span><\/td>\n<td style=\"padding: 8px; text-align: center;\"><span style=\"font-size: 120%;\">17,200<\/span><\/td>\n<td style=\"padding: 8px; text-align: center;\"><span style=\"font-size: 120%;\">25,000<\/span><\/td>\n<td style=\"padding: 8px; text-align: center;\"><span style=\"font-size: 120%;\">42,200<\/span><\/td>\n<\/tr>\n<tr style=\"background-color: #f0f7ff;\">\n<td style=\"padding: 8px;\"><span style=\"font-size: 120%;\"><strong>Total (1 class \/ 5 yrs)<\/strong><\/span><\/td>\n<td style=\"padding: 8px; text-align: center;\"><span style=\"font-size: 120%;\"><strong>29,200<\/strong><\/span><\/td>\n<td style=\"padding: 8px; text-align: center;\"><span style=\"font-size: 120%;\"><strong>50,000<\/strong><\/span><\/td>\n<td style=\"padding: 8px; text-align: center;\"><span style=\"font-size: 120%;\"><strong>79,200<\/strong><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-size: 120%;\">With 10-year registration (official fee JPY 32,900 per class), the total for one class is JPY 94,900. BrandAgent fees exclude Japanese consumption tax, where applicable. The prior trademark search is free if you instruct us to file, and payment by PayPal (JPY) or bank transfer is accepted.<\/span><\/p>\n<h2><span style=\"font-size: 120%;\">6. The fastest route to Brand Registry<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large\" src=\"https:\/\/brandagent.jp\/blog\/wp-content\/uploads\/2021\/09\/space-3262811_1280-1024x640.jpg\" alt=\"\" width=\"920\" height=\"575\" \/><\/p>\n<ul>\n<li><span style=\"font-size: 120%;\"><strong>Free prior search:<\/strong> we check similar marks, including marks that sound the same in Japanese, and confirm the classes you need.<\/span><\/li>\n<li><span style=\"font-size: 120%;\"><strong>Filing:<\/strong> we file a word mark in your company&#8217;s name (original language + English) with goods worded for Japanese practice.<\/span><\/li>\n<li><span style=\"font-size: 120%;\"><strong>Accelerated examination, if eligible:<\/strong> about 2\u20133 months instead of the normal 9\u201312 months. Certain requirements apply, such as actual or planned use of the mark in Japan.<\/span><\/li>\n<li><span style=\"font-size: 120%;\"><strong>Brand Registry:<\/strong> apply with the application number if Amazon accepts it for your case, or with the registration number once registered.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: 120%;\">If you filed a trademark at home within the last six months, you can claim Paris Convention priority for your Japanese application. A Madrid designation of Japan is also possible, but direct filing usually gives you a Japanese application number sooner and goods wording that fits Japanese practice from the start.<\/span><\/p>\n<h2><span style=\"font-size: 120%;\">About the product code (JAN\/GTIN) exemption<\/span><\/h2>\n<p><span style=\"font-size: 120%;\">Brand owners can request an exemption from the product code requirement through Seller Central for products that have no JAN\/GTIN barcode. Whether the exemption is granted, and the documents required, depend on Amazon&#8217;s current policy, so check Seller Central for the latest procedure.<\/span><\/p>\n<h2><span style=\"font-size: 120%;\">FAQ<\/span><\/h2>\n<ul>\n<li><span style=\"font-size: 120%;\"><strong>Q. Can we use our Chinese or US trademark for Brand Registry on Amazon.co.jp?<\/strong><br \/>\nA. Generally no. Amazon looks for a trademark from the country of the store \u2014 for Japan, a JPO trademark. Check Amazon&#8217;s latest requirements.<\/span><\/li>\n<li><span style=\"font-size: 120%;\"><strong>Q. Can we apply with a pending application?<\/strong><br \/>\nA. Amazon states that pending applications are accepted in some cases. Otherwise, you apply once the mark is registered.<\/span><\/li>\n<li><span style=\"font-size: 120%;\"><strong>Q. Word mark or logo?<\/strong><br \/>\nA. A word mark is usually the safest choice. A logo must contain the brand name in text.<\/span><\/li>\n<li><span style=\"font-size: 120%;\"><strong>Q. How long does registration take?<\/strong><br \/>\nA. About 9\u201312 months normally, or about 2\u20133 months with accelerated examination.<\/span><\/li>\n<li><span style=\"font-size: 120%;\"><strong>Q. Can we communicate in English or Chinese?<\/strong><br \/>\nA. Yes. We handle inquiries in English and Chinese.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-size: 120%;\">Summary<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large\" src=\"https:\/\/brandagent.jp\/blog\/wp-content\/uploads\/2021\/09\/feedback-4062738_1280-1024x649.jpg\" alt=\"\" width=\"920\" height=\"583\" \/><\/p>\n<div class=\"st-mybox  has-title st-mybox-class\" style=\"background:#f1f8e9;border-color:#a5d6a7;border-width:2px;border-radius:5px;margin: 25px 0 25px 0;\"><p class=\"st-mybox-title\" style=\"color:#4caf50;font-weight:bold;text-shadow: #fff 3px 0px 0px, #fff 2.83487px 0.981584px 0px, #fff 2.35766px 1.85511px 0px, #fff 1.62091px 2.52441px 0px, #fff 0.705713px 2.91581px 0px, #fff -0.287171px 2.98622px 0px, #fff -1.24844px 2.72789px 0px, #fff -2.07227px 2.16926px 0px, #fff -2.66798px 1.37182px 0px, #fff -2.96998px 0.42336px 0px, #fff -2.94502px -0.571704px 0px, #fff -2.59586px -1.50383px 0px, #fff -1.96093px -2.27041px 0px, #fff -1.11013px -2.78704px 0px, #fff -0.137119px -2.99686px 0px, #fff 0.850987px -2.87677px 0px, #fff 1.74541px -2.43999px 0px, #fff 2.44769px -1.73459px 0px, #fff 2.88051px -0.838246px 0px;\"><i class=\"fa fa-check-circle st-css-no\" aria-hidden=\"true\"><\/i>Key points<\/p><div class=\"st-in-mybox\">\n<ul>\n<li><span style=\"font-size: 120%;\">Brand Registry on Amazon.co.jp generally requires a Japanese (JPO) trademark.<\/span><\/li>\n<li><span style=\"font-size: 120%;\">File a word mark, in the brand owner&#8217;s name, matching the name on your products.<\/span><\/li>\n<li><span style=\"font-size: 120%;\">Accelerated examination can shorten the wait to about 2\u20133 months.<\/span><\/li>\n<li><span style=\"font-size: 120%;\">BrandAgent: JPY 25,000 per class at filing and at registration; free prior search when you instruct us to file.<\/span><\/li>\n<li><span style=\"font-size: 120%;\">Amazon&#8217;s rules change \u2014 always check the latest requirements in Seller Central.<\/span><\/li>\n<\/ul>\n<\/div><\/div>\n<h2 id=\"related-articles\"><span style=\"font-size: 120%;\">Related articles<\/span><\/h2>\n<ul>\n<li><span style=\"font-size: 120%;\"><a href=\"https:\/\/brandagent.jp\/en_blog\/tiktok-shop-japan-trademark\/\">Do You Need a Japanese Trademark to Sell on TikTok Shop Japan? A Guide for Overseas Sellers<\/a><\/span><\/li>\n<li><span style=\"font-size: 120%;\"><a href=\"https:\/\/brandagent.jp\/en_blog\/how_to_register_a_trademark_in_japan\/\">How to Register a Trademark in Japan: Step-by-Step Guide for Foreign Applicants [2026]<\/a><\/span><\/li>\n<li><span style=\"font-size: 120%;\"><a href=\"https:\/\/brandagent.jp\/en_blog\/japan-trademark-cost\/\">How Much Does a Japanese Trademark Cost? Fees for Foreign Applicants (2026)<\/a><\/span><\/li>\n<li><span style=\"font-size: 120%;\"><a href=\"https:\/\/brandagent.jp\/en_blog\/japan_trademark_infringement\/\">Accused of Trademark Infringement in Japan? How to Respond to a Warning Letter or an Amazon\/Rakuten Complaint<\/a><\/span><\/li>\n<\/ul>\n<div style=\"background-color: #f0f7ff; border: 2px solid #0066cc; padding: 20px; margin: 24px 0; border-radius: 6px;\">\n<p><span style=\"font-size: 120%;\"><strong>Planning to protect your brand in Japan?<\/strong><br \/>\nTell us your mark and your products \u2014 we will reply with the classes you need and a fixed quote, free of charge.<\/span><\/p>\n<p><span style=\"font-size: 120%;\">BrandAgent Patent Office (Kyoto, Japan)<br \/>\nToru Kano, Japanese Patent Attorney<\/span><\/p>\n<p><a style=\"color: #0066cc; font-weight: bold;\" href=\"https:\/\/brandagent.jp\/en\/trademark_lp\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 120%;\">Get a free quote for your Japanese trademark<\/span><\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Selling on Amazon.co.jp? Brand Registry in Japan generally requires a Japanese trademark. A Japanese patent attorney explains the trademark requirements, how to file from overseas, costs and the fastest route.<\/p>\n","protected":false},"author":1,"featured_media":327,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-132","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trademark"],"_links":{"self":[{"href":"https:\/\/brandagent.jp\/en_blog\/wp-json\/wp\/v2\/posts\/132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandagent.jp\/en_blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brandagent.jp\/en_blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brandagent.jp\/en_blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brandagent.jp\/en_blog\/wp-json\/wp\/v2\/comments?post=132"}],"version-history":[{"count":1,"href":"https:\/\/brandagent.jp\/en_blog\/wp-json\/wp\/v2\/posts\/132\/revisions"}],"predecessor-version":[{"id":218,"href":"https:\/\/brandagent.jp\/en_blog\/wp-json\/wp\/v2\/posts\/132\/revisions\/218"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandagent.jp\/en_blog\/wp-json\/wp\/v2\/media\/327"}],"wp:attachment":[{"href":"https:\/\/brandagent.jp\/en_blog\/wp-json\/wp\/v2\/media?parent=132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brandagent.jp\/en_blog\/wp-json\/wp\/v2\/categories?post=132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandagent.jp\/en_blog\/wp-json\/wp\/v2\/tags?post=132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}